Alan Lepofsky’s blog (which is one of my favorites because it never assumes everyone reading it knows ALL of the basics … I LOVE THAT!) has a link to a set of pictures on Flickr of various 2007 marketing efforts from Lotus.
If any of my recent comments about my frustration in the lack of Lotus marketing resonates with you, then I suggest you take a look through the flickr slideshow. Its really interesting to see all of the things they’re doing to help communicate Lotus “stuff” this year … and its great to see!
I do have one ever-so-tiny complaint though: why didn’t I know that any of that happened!? I have a Notes blog. I attend Lotusphere. I keep up on other blogs and news related to Lotus. And with the exception of the photos from Lotusphere, the announcement about the Iscoord integration and the Lotus.com web page – I had no clue any of that was happening.
Perhaps its because I already use Lotus products and thus, am not a target demographic that can be translated into a new account. Which means that at least some of the people that have been surprised to find out Notes is still around when I tell them that I think Notes 8 is the most important release of the product ever; should now have seen some of these ads. I’ll ask them.
Update: They hadn’t.
What people here are saying…